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Celebrity Dentist Dr. Catrise Austin joins Panel of Health and Wellness Experts to provide Oral Health Education and Tips to the nearly 26 million Americans living with Diabetes



New York, NY (BlackNews.com) — In support of November’s American Diabetes Month, Colgate Total® has launched “Watch Your Mouth!”, a new campaign to help raise awareness about the often overlooked link between oral health and diabetes. Celebrity Dentist Dr. Catrise Austin is an oral health expert and American Diabetes Association ambassador who has joined Colgate’s panel of health and wellness experts to educate Americans living with diabetes.

There are 26 million children and adults in the United States living with diabetes. According to the Centers for Disease Control and Prevention, people with diabetes are twice as likely to develop gum disease. “It’s important for the public to know that there is a strong connection between diabetes and gum disease,” says Dr. Catrise Austin. “95% of diabetics suffer from mild, moderate, or advanced gum disease which is indicated by signs of bleeding gums, loss of gum tissues, loose teeth, persistent bad breath, and more. High blood sugar is the perfect breeding ground for bacteria and infections to grow all over the body, which includes infections in the mouth. A gum infection in the mouth in turn interferes with a diabetic’s body to use insulin to control blood sugar. The two truly go hand in hand to wreak havoc on the body.”

A recent survey conducted by Harris Interactive on behalf of Colgate Total® confirmed consumers’ lack of knowledge concerning the various health issues associated with diabetes. The survey found the following:

More than one third of all respondents (36%) revealed they were not aware of the link between diabetes and oral health and were less likely to associate oral health issues with diabetes than almost all other health conditions related to diabetes More than half (54%) reported one or more symptoms of gum disease – yet 67% did not discuss their oral health with their doctor.

To better equip diabetes patients and their families with the resources they need to take care of their smiles, the Colgate Total® “Watch Your Mouth!” campaign has assembled a panel of health and wellness experts to provide information and helpful tips. The “Watch Your Mouth!” expert panel includes:

* Catrise Austin, DDS – Celebrity cosmetic dentist and Colgate spokesperson
* Karent Sierra, DDS – Miami’s premiere celebrity dentist and Colgate spokesperson
* Dr. Foti Panagakos – Global Director of Scientific Affairs and Research at Colgate-Palmolive
* Lurelean B. Gaines, RN, MSN – President, Health Care & Education of the American Diabetes Association

“One tip I always offer to my patients, is to always brush twice a day with FDA-approved and American Dental Association-accepted toothpaste like Colgate Total®. Brushing along with flossing can help improve gum health in as little as four weeks,” says Dr. Austin.

In a long-standing relationship with the American Diabetes Association, Colgate-Palmolive hopes to create an ongoing dialogue and offer the resources and tools to help people living with diabetes better manage their oral health. To access tips from experts including Dr. Catrise Austin and for more information on how to manage oral health and diabetes, please visit the campaign site at www.OralHealthAndDiabetes.com.


About Dr. Catrise Austin:
Dr. Catrise Austin is a trailblazing expert in the field of dentistry. She is the author of “5 Steps To The Hollywood A-List Smile”, a professional speaker, spokesperson and owner of New York City Cosmetic and General Dentistry in New York City. Best known as the “Dentist to the Stars”, many celebrities have placed their teeth in her capable hands. Dr. Austin is an award-winning dentist who has appeared on The “Today Show”, and “Good Morning America”, and “Discovery Health”, and “VH1’s Love and Hip Hop”. Dr. Austin is available for local and national interviews, as well as speaking engagements on dental health, HIV testing in the dental office, diabetes and oral health, careers in dentistry, and improving your image with your smile. Contact Dr. Catrise Austin in New York at 212-262-6054; Visit her website at www.vipsmiles.com; and follow her on Twitter @drcatriseaustin.


About Colgate Total® Toothpaste:
Colgate Total® toothpaste has a formula clinically proven to actively fight germs for 12 hours. It is the only toothpaste FDA-approved and American Dental Association-accepted to help prevent gingivitis.6 Colgate Total® toothpaste also is the number-one toothpaste recommended most by dentists and hygienists. For more information about Colgate Total® toothpaste, visit www.ColgateTotal.com.


About the Survey:
The survey was conducted online by Harris Interactive among 657 U.S. adults, age 18+, who report being diagnosed with type 2 diabetes. The survey sample includes oversamples of 155 African Americans diagnosed with type 2 diabetes and 161 Hispanics diagnosed with type 2 diabetes. Data was weighted to be representative of U.S. adults with type 2 diabetes. Additionally, the individual racial subcategories of Caucasians, African Americans and Hispanics with type 2 diabetes were weighted individually to be representative of each subpopulation within the greater population of all type 2 diabetes patients in the U.S. The survey was fielded September 5-13, 2012.

Photo Caption: Celebrity Dentist Dr. Catrise Austin



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