26
September , 2017
Tuesday

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Nationwide (BlackNews.com) — In her trail-blazing new book, I’ve Been Called the B* Word… Now What Do I Do? 13 Rules for the New-Age Professional Woman, Dr. R. Kay Green – the quintessential “New-Age” professional woman herself – interviews 12 other highly accomplished female entrepreneurs from all walks of life. The B*Word Rule Book highlights young female entrepreneurs who are succeeding in business now more than ever before. But what are the secrets to this success? What special challenges do women face in building a brand and generating industry buzz?

Dr. R. Kay Green, a PhD marketing pro who is CEO/president of her own thriving firm as well as a professor of marketing, has tapped into their combined strengths to offer exceptional insight into:

* Finding your niche
* Establishing your brand
* Revitalizing your strategies
* Building the right network
* Rendering the competition irrelevant

Concrete, time-proven advice makes I’ve Been Called the B* Word… a must-read for any woman striving to achieve business success. Rather than simply cheering women on, the book provides detailed ‘how-to’ steps, while tips from the pros offer a discerning process for living and working at your best, suggesting how to: create the proper mindset; dress for the part; reinvent yourself; be relentless without being overbearing; and inspire others while on the road toward fulfilling your dreams.

I’ve Been Called the B* Word... is not about being a bitch,” says Dr. Green. “It’s the exact opposite – it is about the diversity, leadership and empowerment of women today. We include many other b* words in the book, but they are words that describe positive attributes. If you are a woman with a career, you will find invaluable wisdom in this book. If you are a woman entrepreneur, you will find a veritable roadmap to small business success. And if you’ve ever been called the B-word, this book will change your life.”

About the Author

Dr. R. Kay Green is the CEO/President of RKG Marketing Solutions. She earned a Doctorate of Business Administration in Marketing, and has completed PhD coursework in Leadership and Organization Change. She also holds a Master of Business Administration in Marketing and Management, a Bachelor of Business Administration in Marketing, and an Associate of Arts in Marketing Management. She is affiliated with several prestigious universities and has instructed over 350 courses online. A popular speaker on Marketing and Business topics, Dr. Green is currently featured on Great Women Speakers, Great African-American Speakers, Marketing Experts, BlackExperts.com, Guru.com and Savor the Success. She has received honorary distinction in the Who’s Who among Academics and Professionals and Who’s Who among Executives and Professionals, and is the recipient of various faculty awards, including the coveted Provost Circle Award and the Top Faculty Recognition designation.
I’ve Been Called the B* Word… is available at www.IveBeenCalledTheBword.com, BarnesandNoble.com and Amazon.com. It is also available as an ebook on Kindle and Nook.

Photo Caption: Marketing Expert, Dr. R. Kay Green

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